Sage to Discuss Social Media ROI at BtoB Corporate Social Media Summit

Sage to Discuss Social Media ROI at BtoB Corporate Social Media Summit

Sage’s Greg Tirico to deliver session on how social media engagement impacts the bottom line

Philadelphia, PA (Sept. 28, 2011)—Sage North America today announced that Greg Tirico, senior social media manager, will co-present a session at the BtoB Corporate Social Media Summit, taking place today and >Hosted by Useful Social Media, the Corporate Social Media Summit is the only social media conference tailored exclusively for BtoB corporate strategists, bringing together a group of industry-leading social media experts from large BtoB companies such as Sage.  Attendees can learn best practices and gain industry insight from an educational agenda packed with industry experts. 

Conference sessions will focus on a variety of social media topics for large companies, including effective benchmarking, growing influence internally and externally, building awareness and customer engagement, and adopting social media throughout an organization for a truly effective program.  Tirico’s session, jointly presented with Chip Rodgers of SAP, will delve into the impact of social media on a company’s bottom line.  The session will demonstrate to attendees proven methods for identifying ROI of social media campaigns, how they can work out ROI with limited resources, and how they can build trust within their organizations and add social media to their sales processes. 

For more information on the conference, please visit the BtoB Corporate Social Media Summit website

About Sage North America
Sage North America is part of The Sage Group plc, a leading global supplier of business management software and services. Sage North America employs 3,900 people and supports more than 3 million small and midsized business customers. The Sage Group plc, formed in 1981, was floated on the London Stock Exchange in 1989 and now employs 13,600 people and supports more than 6 million customers worldwide. For more information, please visit the Web site at www.sagenorthamerica.com. Follow Sage North America on Facebook, www.facebook.com/SageNorthAmerica, and Twitter, http://twitter.com/sagenamerica.

©2011 Sage Software, Inc. All rights reserved. Sage and the Sage logos, and the Sage product and service names mentioned herein are the registered trademarks or trademarks of Sage Software, Inc. or its affiliated entities.  All other trademarks are the property of their respective owners.

 

 

Press Contact:
Aimee Ertley
Sage North America
678-280-5556
aimee.ertley@sage.com

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